12/3/12

What do I do?

A lot of people have never heard of the job title Community Manager, and I suppose it's one of those things like "Account Executive" in that one Community Manager with one company could differ very much from another. Even my boyfriend sometimes has a hard time figuring out what I do. I'll explain it, then, in two ways.

What do I do? 

I create and engage communities based around a company's presence and culture.

What does that mean? 

Well, it could mean cultivate an engaged online community with online events such as pop-up chat rooms, twitter events, and a beautiful and interesting virtual space that makes connecting with others fun and easy and meaningful.
It could also mean connecting people and cultivating passion among users in real life through on-brand events aligned with the values and mission statement of the company.
I am the local extension and human face of a company, and my purpose is to connect users to each other first, the company second, and the community third.




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